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This website skookumtrees.com states the following, "Fresno, California Shaw Avenue Retail Lot In Season." Our analyzers viewed that the website said " Skookum Trees is introducing a new concept to purchase natural, fresh-cut Christmas trees and wreaths direct to your home from the Northwest." The Website also said " A new look but the same quality, freshness and convenience you have grown to count on over the years. Our business comes from repeat customers." The website's header had Fresno as the most important search term. It is followed by Fresno, California, and Christmas Trees which isn't as highly ranked as Fresno. The next words they used was wreaths. garland was included but will not be viewed by search engines.